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Typography Fundamentals: Mastering the Art of Visual Communication

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Introduction to the Typography Training

  • Understand what typography is and its central role in visual communication
  • Briefly explore the history of typography to grasp its evolution and key trends
  • Learn to classify typefaces by style, usage, and origin

Decoding Typeface Anatomy

  • Identify baseline, x-height, ascenders, and descenders
  • Understand the vertical structure of letters (stems, ascenders, descenders, etc.)
  • Master essential typographic terminology (serifs, counterforms, line spacing, etc.)

Mastering Typeface Grouping

  • Discover the main type families (serif, sans-serif, script, display, etc.)
  • Differentiate between typeface, font, and font weight
  • Learn how to pair and combine typefaces for clarity, hierarchy, and visual harmony

Integrating Typography into Graphic Design

  • Design bold and expressive typographic layouts
  • Create type-based posters to deliver a strong visual message
  • Develop sigils and monograms from typographic elements
  • Use drop caps creatively to enhance editorial layout


Logo Design Training

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Introduction to the Logo Design Training

This training introduces you to the fundamentals of logo creation, a cornerstone of any brand identity strategy. Through a structured and hands-on approach, you will learn to design logos that are coherent, impactful, and aligned with a brand’s core values.

Understanding the Fundamentals of a Logo

  • Definition and role of a logo in brand communication
  • Graphic styles: visually delivering the right message
  • Principles of layout and visual balance
  • Anatomy of an effective logo

Core Components of a Logo

  • Typography: choice, legibility, and impact
  • Colors: psychology and strategic combinations
  • Illustration: relevance and visual consistency
  • Stylization: visual transformation and simplification

Stylization in Design

  • Definition of graphic stylization
  • Professional simplification techniques
  • Essential aesthetic principles
  • Creating distinctive brand identities

Key Terms in Visual Identity

  • Logotype
  • Visual signature
  • Symbol
  • Acronym
  • Monogram
  • Emblem

Construction Lines

  • Definition of construction lines
  • Use in logo structure and alignment
  • Techniques for creating grids and guides

Graphic Standards Guide

  • Logo variations (color, black & white, etc.)
  • Clear space and visual protection rules
  • Recommended fonts
  • Corporate color palette and usage

Training Wrap-Up

By the end of this training, you’ll be able to design a professional logo, master its variations, and ensure consistency through a visual standards guide — a key asset for any brand looking to strengthen its identity.



Photoshop Training: Complete 4-day course

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Introduction to Photoshop

  • History and evolution of the software
  • Getting started with the interface
  • Overview of key features
  • Customizing and managing workspaces
  • Introduction to Mini-Bridge

Mastering the Essentials

  • Understanding resolution and image definition
  • Difference between image size and canvas size
  • Introduction to essential tools: selection, text, hand, zoom, etc.
  • Overview of palettes: shapes, layers, colors, paths…
  • Understanding CMYK vs. RGB color modes
  • Separation modes: print, video, spot color, duotone…
  • Using web-safe color palettes

Image Adjustment and Optimization

  • Using the adjustments panel
  • Sharpening and correcting curves and levels
  • Adjusting brightness, contrast, and saturation
  • Enhancing shadows and highlights
  • Applying transformations: scale, rotate, flip, warp…

Working with Layers

  • Understanding different types of layers
  • Organizing, managing, and merging layers
  • Using transparency and blend modes
  • Applying adjustment, fill, and text layers
  • Creating and managing layer masks

Selection Tools and Techniques

  • Selection tools: Marquee, Lasso, Magic Wand, etc.
  • Creating, saving, and transforming selections
  • Using options: feathering, quick mask mode, color range
  • Applying gradients, swatches, styles, Pantone…
  • Hands-on workshop: creating a pattern

Vector Graphics in Photoshop

  • Working with vector shapes
  • Using the Pen tool and Bézier curves
  • Managing anchor points
  • Performing precise cut-outs

Exporting Your Work

  • Saving files for print
  • Optimizing and exporting for the web

Color Management

  • Adjusting and applying colors
  • Using the Gradient tool

Paths and Dynamic Shapes

  • Handling multiple selections
  • Advanced shape properties: rounding and dynamic behavior

Advanced Photo Retouching

  • Using the adjustments panel and histogram
  • Targeted corrections: shadows, midtones, highlights
  • Advanced tools: lens correction, blur effects, perspective


Planner Training: Mastering Project and Task Management

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Module 1: Advanced Task Tracking

  • Use the Charts view to monitor overall progress
  • Use the Calendar view to track due dates
  • Group and filter tasks (by assignee, priority, or status)

Module 2: Structuring Complex Projects

  • Naming conventions and logical organization of buckets
  • Distributing roles and tasks by department or project phase
  • Best practices for long-term or cross-functional projects

Module 3: Multi-Team Collaboration

  • Manage multiple plans within a shared environment
  • Track contributions from different teams
  • Coordinate across departments and project owners

Module 4: Useful Integrations

  • Link Planner to Outlook to track personal tasks
  • Combine usage with Microsoft To Do
  • Store and centralize documents using SharePoint

Module 5: Usage Optimization

  • Tips to reduce unnecessary notifications
  • Organize tasks by milestones, sprints, or activity types
  • Best practices for plan readability and clarity

Module 6: Practical Cases and Group Discussions

  • Apply concepts to a real-world case suggested by participants
  • Group or individual demonstrations
  • Feedback and sharing of best practices


Planner Training: Getting Started with Microsoft Planner

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Module 1: Introduction to Microsoft Planner

  • Role of Planner within the Microsoft 365 ecosystem
  • Access via browser, Teams, and mobile app
  • Typical use cases: simple task management, team projects, routine tracking

Module 2: Creating a Plan

  • Create a new plan via Planner or Teams
  • Choose or create a Microsoft 365 group
  • Understand the structure: buckets and tasks

Module 3: Task Management

  • Create and edit a task
  • Assign a task owner
  • Add: due date, priority, checklist, attachments, notes
  • Track progress (Not started, In progress, Completed)

Module 4: Visual Organization

  • Create buckets to structure project phases
  • Use color-coded labels
  • Rearrange tasks via drag-and-drop in Board view

Module 5: Basic Collaboration

  • Comment on tasks
  • Understand automatic notifications
  • Integrate Planner into Microsoft Teams (tab, simplified view)

Module 6: Guided Hands-on Practice

  • Create a mini project in pairs or groups
  • Apply the features covered
  • Open discussion and Q&A


Photoshop and Artificial Intelligence: Next-Gen Creative Tools

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Introduction to the Training: Artificial Intelligence in Adobe Photoshop

Mastering Selection Tools in Photoshop

  • Make accurate selections in various contexts
  • Save and reuse selections efficiently
  • Leverage selections to streamline your workflow
  • Hands-on workshop: applying selection techniques

Understanding and Using Masks in Photoshop

  • Introduction to different types of masks
  • Use layer masks for non-destructive retouching
  • Explore vector masks for advanced precision
  • Practical workshop: applying masks in a composition

Removing Objects in Photoshop

  • Use Content-Aware Fill tool to clean up images
  • Remove objects using AI-powered tools
  • Workshop: full image retouching exercise

Leveraging Artificial Intelligence in Photoshop

  • Use Generative Fill to create new content
  • Replace and customize backgrounds with AI
  • Extend images using Generative Expand
  • Hands-on session: AI-assisted image creation


After Effects Advanced Training

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Introduction to the After Effects – Advanced Training

  • Creation of dynamic and customized lower thirds
  • Design of smooth and professional transitions
  • 3D animation of titles, images, and logos
  • Mastery of Chroma Keying (green screen compositing)
  • Advanced use of masks for compositing
  • Rotoscoping techniques for isolating elements
  • Integration of null objects into animation workflows
  • Camera effects: movements, depth of field, zooms


Adobe After Effects Fundamentals Training

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Introduction to After Effects Training

  • Overview of the main features of After Effects
  • Introduction to the workspace: tools, menus, and panels
  • Creating and opening a new project
  • Organizing the Project panel
  • Saving and managing the project

Managing Keyframes

  • Adding and deleting keyframes for animation
  • Adding markers to synchronize sound and animation
  • Exploring the Motion Sketch panel to refine movements

Text Animations

  • Creating point text and paragraph text
  • Transforming text using layer properties
  • Applying preset animations to text
  • Animating text via inheritance and paths
  • Adding text effects: shadows, blurs, etc.
  • Previewing animations through Adobe Bridge

Editing Effects

  • Using multiple layers and adjustment layers
  • Exploring the Effects and Presets panel
  • Moving, sliding, and splitting layers
  • Creating fades and transitions
  • Modifying durations and adjusting layer extensions

Shape Animations

  • Using the Pen tool to create shapes
  • Animating shapes: twist, zigzag, rounded corners
  • Transforming and connecting paths
  • Converting text into vector shapes in After Effects

At the end of the After Effects training, you will be able to:

  • master the fundamental concepts of professional video editing
  • understand the principles of animation, master editing tools, and produce your first animated sequences with After Effects


INDESIGN TRAINING: COMPLETE 4-DAY COURSE

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Introduction to Adobe InDesign Training

Mastering the InDesign Interface and Workspace

  • Introduction to Adobe InDesign software
  • Managing workspaces
  • Using panels, tools, and menus
  • Managing guides and display modes

Creating an InDesign Document

  • Setting up formats and margins
  • Organizing pages
  • Creating multi-column documents

Handling and Managing Frames

  • Vector frames
  • Image frames
  • Text frames
  • Placement, alignment, and transformation of frames
  • Editing frame containers and content
  • Managing frame outlines

Managing Paragraphs in InDesign

  • Text formatting using the control bar
  • Placing and managing text
  • Hyphenation management
  • Using paragraph styles
  • Text on a path
  • Linking and managing text frame options
  • Spell checking

Creating and Managing Tables in InDesign

  • Creating tables
  • Importing tables from Word and Excel
  • Formatting cells, rows, and columns

Working with Images

  • Using Bridge and Mini Bridge
  • Importing and managing images
  • Using the Links panel
  • Placement, clipping paths, and cropping
  • Wrapping text around images
  • Image coloring

Managing Color in InDesign

  • Creating and editing colors
  • Using the Swatches panel
  • Swatch libraries
  • Creating gradients
  • Managing CMYK (four-color) separations

Document Preflight and Verification

  • Preflighting the document
  • Checking fonts and images
  • Overprint preview and separation preview
  • Packaging files
  • Proofing and exporting
  • Managing print preset settings
  • Exporting to PDF for print
  • Exporting to other formats (Web, SWF, etc.)

Fundamentals Review

  • Setting up document and software preferences
  • Advanced ICC profile management
  • Optimizing workflow
  • Working with template files

Advanced Layout Techniques

  • Creating and managing master pages
  • Managing long documents
  • Using sections and chapters
  • Automatic frame linking
  • Creating books
  • Vertical alignment and layer management

Advanced Text Functions

  • Text spanning multiple columns
  • Using bullets and numbering
  • Anchoring objects within text
  • Managing tabs and spaces
  • Using text variables and special characters

Advanced Text Style Management

  • The importance of text styles
  • Automatic numbered lists
  • Creating nested styles
  • Introduction to GREP styles
  • Importing styles from Word documents
  • Book synchronization
  • Creating tables of contents and footnotes

Managing Images and Metadata

  • Grid-based image import
  • Creating and managing dynamic captions
  • Using image metadata effectively

Advanced Color and Table Management

  • Managing tints, transparency, and overprinting
  • Overprint and trapping settings
  • Advanced table layouts
  • Import options and applying table and cell styles

Structuring Documents and Managing Metadata

  • Creating tables of contents
  • Managing indexes
  • Working with Indexmatic
  • Creating bookmarks
  • Managing interactive buttons

Finalizing and Publishing Documents

  • Designing book back covers
  • Creating preflight profiles
  • Quality control before printing
  • Exporting for print (PDF)
  • Exporting for web and other interactive formats (SWF)
  • Printing and final proofing

Recommended Follow-Up Training

Training: InDesign with AI – From Text to Image | Doussou Formation



Adobe InDesign Fundamentals Training

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Introduction to the Adobe InDesign Training

  • Understanding the Adobe InDesign interface and tool palette
  • Customizing the workspace

Manipulating and Managing Frames

  • Linking text frames
  • Multi-column layouts
  • Using automatic text balancing
  • Guides (layout guides, commented guides)
  • Understanding the concept of page grids
  • Placement: aligning frames
  • Rotation, skewing, scaling
  • Editing frames: container and content
  • Editing outlines

Mastering Paragraphs in Adobe InDesign

  • Text formatting using the control bar
  • Placing text
  • Hyphenation management
  • Paragraph styles and preferences
  • Text on a path
  • Linking text frames: text frame options
  • Spell checking

Adobe InDesign and Tables

  • Create a table
  • Import a table from Word
  • Import a table from Excel
  • Formatting cells, rows, and columns

Using Images

  • Importing images
  • Links panel
  • Placement, clipping paths, framing
  • Simple text wrapping
  • Coloring images

Learning to Manage Colors in Adobe InDesign

  • Creating and editing colors
  • Using the Swatches panel
  • Color swatch libraries
  • Creating gradients
  • Color separation: CMYK

Document Verification

  • Preflight check
  • Font and image verification
  • Overprint preview
  • Separation preview
  • Packaging the document
  • Proofing and exporting
  • Print dialog box details
  • Creating print presets
  • Exporting to PDF for print
  • Other export formats

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